Digitise to Monetise: How Enterprises Can Get More From Their Content
The Guru Behind MediaGuru
Sanjay Salil believes a key reason MediaGuru could successfully accomplish over 50 projects across 16 countries in a decade is because it focuses on innovation from a client’s perspective.
Hot 100 – System Integrators, Sushil Khanna, Global COO, MediaGuru
MediaGuru bagged the digitization project for Public Broadcaster of India- 'Doordarshan' and worked along with Spanish media asset management company, Tedial, for it. “Prasar Bharti Kolkata wanted to digitise 30,000 hours of video content, but they have over 1,00,000 hours of video content in formats like DVCAM, DVCPro, U-matic, etc, which had to be captured, archived, restored and managed,” said Sushil Khanna.
MediaGuru recognised for its audio-visual digitisation services
MediaGuru was announced the winners of the bronze Stevie Award for its services in audio-visual digitisation under the category “Excellence in Innovation in Technology Industries”. The award came after MediaGuru’s recent recognition for “outstanding contribution in digitisation” by the Society of Cable Telecommunications Engineers (SCTE).
MediaGuru Wins APAC Stevie Award For Innovative Services In Audiovisual Digitization
MediaGuru, a leading provider of digitization and media asset management services announced today that the company received a bronze Stevie® award for its Innovative Services in Audiovisual Digitization in the category “Excellence in Innovation in Technology Industries.” This recognition comes on the heels of MediaGuru’s recent recognition for outstanding contribution in digitization by SCTE.
Sanjay Salil interviewed by Bloomberg TV India
MediaGuru’s Sanjay Salil interviewed by Bloomberg TV after being recognized for Outstanding Contribution in Content Digitization
MediaGuru at #DBS2016: Monetizing archives
At this week's Digital Broadcasting Symposium, Malaysia's Deputy Minister for Communications paid a visit to the MediaGuru exhibition to check out the latest in digital archiving for broadcasters. MediaGuru, a global media services company, specializes in creating media projects from scratch or to revamp the existing ones on turnkey basis for better efficiency and profitability.
State of Convergence of Media in MENA
A report jointly undertaken by MediaGuru & Arab Advisors Group, analyses the state of convergence between media, gadgets & telecom in MENA region. Some key findings from the survey: Qatar is thriving in ICT sector making it one of the top countries in MENA.
The rising Internet penetration levels in the MENA region are redefining and changing the dynamics of watching TV Media
A new report published by the Arab Advisors Group and MediaGuru analyzed the state of convergence in the MENA region and looked into the future of Digital content in 20 countries: Algeria, Bahrain, Egypt, Iran, Iraq Kuwait, Jordan, Lebanon, Libya, Mauritania, Morocco, Oman, Palestine, Qatar, Saudi Arabia, Sudan, Syria, Tunisia, the UAE and Yemen. The report revealed that among all the countries analyzed in the study, the GCC countries are the most ready countries for convergence followed by Lebanon and Jordan.
MediaGuru outlines its IBC agenda
Sanjay Salil, MD, MediaGuru will share insight s from the survey at the IBC Conference on Sept ember 12, 2015, 12:00pm onwards at E-102, RAI Amsterdam. MediaGuru along with Arab Advisors Group, a research and consulting firm based in Jordan, jointly conducted the survey, which covers 20 countries across the MEA region. The survey collates data and trends on media convergence from broadcasters, Internet service providers (ISPs), regulators and suppliers this would also be shared during the session.
MediaGuru appoints Ghallab Mohamed as COO for MEA
MediaGuru, a global media services company announced that Ghallab Mohamed will be joining the company as Chief Operating Officer for Middle East and Africa. With more than 17 years of extensive leadership and management experience in broadcast industry, Mohamed brings his breadth of expertise in developing systems business, system sales, project management, system integration and managing professional services.
Rajya Sabha TV: A Rs 1,700-cr mystery
About Rs 50-65 crore to set up and Rs 25-30 crore (without distribution costs) a year to run it, depending on language, distribution costs and so on, says Sanjay Salil, managing director, MediaGuru Consultants.
Content is King but Distribution is King Kong: DBS 2015
Monetization won’t happen unless you put the systems in place to store and distribute the content. Content is King, but Distribution of that content is King Kong,” said Sanjay Salil.
Sanjay Salil, MD of MediaGuru talks about the company’s plans in the Middle East at CABSAT 2015.
Getting into the picture
From looking for office space to hiring staff, Mediaguru did everything for Channel 7 (now IBN7). By the end of the year, Salil was in business. Mediaguru set up in quick succession Manorama News (a part of the Malayala Manorama Group), NETV (in Assam) and Sakshi (Telugu) among 18-odd channels, largely in the news space.
Changing picture for India’s media
Sanjay Salil, the founder of the MediaGuru consultancy, says channels that have failed to gain a strong following are likely to suffer when the expected advertising slump kicks in. He expects that to happen at the start of next year. “Two things will really affect our media,” he says. “One is the cut in advertising. Players who don’t have a strong brand, they will not be the preferred channel in terms of advertising.
Media Organizations Must Brace Analytics
Punam Sharrma, Shares her perspective on why media and entertainment world should use analytics to draw revelations on revenue, ratings, viewer capacity, show attendance etc. And how investment decisions of advertisers are driven by well-researched data and analytics.
MediaGuru to Highlight Digitization and Media Asset Management Services at CABSAT 2016, Dubai
MediaGuru, a global media services company will be participating at the Middle East and North Africa's largest broadcast and media technology event, CABSAT. MediaGuru specializes in providing large scale content digitization, restoration, preservation and media management using its proven on-site, off-site or managed services model
Sanjay Salil at FIAT IFTA (Interview)
Today the broadcasters are generating huge volume of content which is being collected in an unorganized fashion, therefore it’s important for the content owners realize the value of lying content and hence should digitize, manage and monetize their content. This would help them create an organized repository for themselves.
Mediaguru: Shaping the Broadcast Industry
Establishing MediaGuru in 2003, Sanjay has been among the few individuals in Indian media who popularized comprehensive knowledge, technology, content and business of cross media. Far-reaching skill and knowledge of the media world shared with journalistic intelligence and analytical perspicacity has helped MediaGuru in developing a new yardstick of success.
The bigger picture: TV viewing undergoing a fundamental shift
As a slew of innovative online television models are being launched globally, there is a paradigm shift in viewership behavior and the way content is consumed. Traditional broadcasters are trying to re-invent their business model and looking for greener pasture to capture & retain eyeballs.
Transforming broadcasting in social media era- Take social media seriously
Mr. Sanjay Salil, Managing Director of MediaGuru, India, suggested that broadcasters need to digitize their legacy content in the past, and their current and perishable content in the present in a way that can make them available without boundary to millions of viewers.
While everyone’s talking of digitizing their assets in today’s content-heavy media environment, the challenge lies in doing it right. Sanjay Salil sheds light on different models of digitization.
MediaGuru recognized for archiving efforts
ABU member MediaGuru has been officially commended for its work in digitization, archiving and data preservation. The international media consultancy firm was recognized at the 2014 International Book Conference in Kuala Lumpur, Malaysia, for its unceasing and focused efforts in the field of digitization and for developing and building a conducive and supportive environment for restoration, digitization and the preservation of archives and data of organizations around the world.
MediaGuru – Taking global strides
MediaGuru has been doing projects globally & has done major projects in Middle East & Africa. In India we have recently completed for Prasar Bharti (DD Kolkata) to setup complete Archiving/MAM system. (Page-44)
The Guardian’s Activate Singapore 2014 Summit
Recorded at the Guardian’s Activate Singapore 2014 Summit, Sanjay Salil, managing director, MediaGuru explains why the digitization of content is key for media companies to generate revenue. He says that content is the most important asset for media businesses and that from now until 2020 the amount of digital content will double
Indian media firm MediaGuru ties up with Guardian to hold summit
MediaGuru entered into a partnership with the Guardian to hold one of its 2012 Activate Summits. Sanjay Salil, Managing Director, said: “MediaGuru is proud to be bringing the Guardian Activate platform to India, where a gathering of technology, media, and social innovation leaders can help shape India’s technology and new media agenda, and facilitate a quantum leap in the ever-increasing business collaboration between India and the West.”
India’s New Crop of Entrepreneurs Unfazed by Sagging Economy
Four years ago, Sanjay Salil, 40, launched a consultancy called MediaGuru to take advantage of the media boom in India’s smaller cities. He helped set up radio and TV stations in various regional languages across the country. But in the past six months, as media groups shelved their expansion plans, Salil began exploring the idea of a Web-based business that would require less capital.
Riding to success on the media boom
When Kerala’s Malayala Manorama Co. Ltd, which has stuck to its core publishing business for 120 years, decided to venture into news broadcasting, it was Sanjay Salil, a newcomer in the television consultancy business, who helped them start up.
Mediaguru helping QC Group launch Bangladesh’s first news channel
Media consultancy company MediaGuru is helping Bangladesh-based QC Group to launch Bangladesh’s first 24-hour television news channel. The channel, to be named CSB (Chrono Satellite Broadcast), will be launched in December this year.
First 24×7 news channel of the Bangladesh
Sanjay Salil Managing Director MediaGuru was featured on CNN International while the company was setting up CSB News in Bangladesh. It was the first 24×7 news channel of the country
Sushil Khanna Global COO MediaGuru Discusses IABM Membership
Sushil talks about the challenges that broadcast organizations are facing and how IABM as a global platform providing a complete set of opportunities and benefits to the broadcast industry.
TV.NXT 2014: Beyond Programming – the Overseas TV Story
Is there an opportunity beyond programming overseas? Salil suggest opportunity exists not just in Africa or Central Asia but across the world, even in Europe, America and not just in TV, but in different sectors of media, in the entire media process outsourcing business.
TVC the first pan-African news channel goes live
Media services company MediaGuru delivered the multi-million dollar, 24/7 HD-ready news channel project in less than two years. MediaGuru provided a turnkey solution that took care of every aspect of the project, right from detailed business planning, to distribution, marketing and branding aspects as well as the construction of the facility and its systems integration. The project was executed by MediaGuru in close consultation with TVC management.
Small towns here comes FM radio
The big media companies, however, may not be content with running radio stations in small cities. They want a national footprint and are expected to bid for radio frequencies in cities like Delhi, Mumbai, Bangalore, Hyderabad, Pune and Lucknow. “Add Chandigarh, Jaipur and Ahmedabad to the list.