OTT & Rural India

Farmer Watching OTT

OTT & Rural India Multimedia Industry in India is witnessing rapid development and expansion in localization. It started with dubbing, voice-over, and subtitling into National Geographic or Discovery channel content, with their mass media representation. Since then, the game has changed a lot with global OTT players like Amazon Prime Video and Netflix, as well […]

Indian OTT Landscape

Indian OTT Landscape

Indian OTT Landscape Over the top (OTT) media service covers a wide range of online content providers that provide streaming media as a product. OTT usually refers to video-on-demand platforms, but it can also cover areas like audio streaming, online voice-calling solutions, and messaging services. The OTT service doesn’t require the traditional media distribution channels […]

What Will 2018 Hold For Media Broadcasters?

What Will 2018 Hold For Media Broadcasters?

What Will 2018 Hold For Media Broadcasters? 2018 will see broadcasters streamline their content, technology, and operations for a new segment of customers who consume content on-demand. Driven by the changing content consumption, we foresee media organizations looking at following: Dawn of the OTT Era Industry reports reveal that an average Indian consumes 8.5 hours […]

State Of OTT (Over The Top Television) In India

Tablet and human hands

State Of OTT (Over The Top Television) In India OTT or Over the Top Services has taken the broadcasting industry by storm and given a new dimension to watching content. There is a plethora of video content reaching consumers directly via internet bypassing traditional controllers or distributors. In US, 57% of Wi-Fi households have OTT […]