OTT: The Way Ahead
OTT: The Way Ahead Over-the-top content (OTT) service providers like Hulu, Netflix, and Amazon are showing massive uptake by consumers who want to view content as per their choice of time and platform. According to Juniper Research titled Mobile & Online TV & Video: OTT, IPTV & Connected Markets 2015-2019, OTT subscription is forecasted to […]
Top 6 Threats For Television Broadcasters
Top 6 Threats For Television Broadcasters Streaming services have been threatening to take a bite out of linear TV broadcast viewership for quite some time. However, it is only recently that television broadcasters have begun to feel the threat. According to a study conducted by Michael Nathanson of MoffettNathanson, Netflix’s US subscribers were up to […]
6 Key Broadcast Industry Trends To Watch Out For In 2017
6 Key Broadcast Industry Trends To Watch Out For In 2017 With seemingly disparate events like mobile operators providing seamless unlimited data access to its consumers, entertainment shifting from television to video on demand, and web series gaining popularity over traditional content – 2016 witnessed some major shifts in the broadcast and media industry. A […]
Big Data And Media Organizations: A Big Impact
Big Data And Media Organizations: A Big Impact If we were to define “Big Data” in the simplest definition, the term refers to voluminous amounts of organized and disorganized data that organizations can potentially mine or examine for business gains. Big data includes volume of data, velocity of data, variety of structured and unstructured data […]
The Tube Goes Personal- My Television, My Time, My Way
The Tube Goes Personal- My Television, My Time, My Way The Tube Goes Personal It was just another lazy Saturday noon at 41, Manchester lane for the Smiths. Everyone in the family was busy with their routine weekend affairs. Jenny was busy with her preparations for the dinner they were hosting for their family friends […]
Audiovisual Content Monetization: How Ready Are You?
Audiovisual Content Monetization: How Ready Are You? Television is no more the only go-to entertainment device. According to a report, as viewers consume TV shows and movies in various devices on-the-go, television has lost 13 percent of its viewers in 2015. With the millennials abandoning television faster than anybody else, broadcasters are aggressively exploring new […]
