Six Ways Broadcasters & Media Organizations Are Leveraging Big Data Analytics

A Man with big Digital screen

Six Ways Broadcasters & Media Organizations Are Leveraging Big Data Analytics Have you ever wondered what led Netflix to invest around $50 million for each season of the ‘House of Cards?’ Or how Chennai Express broke the Box Office collection record in 2013? The answer to all these is advanced data analytics. The media industry […]

Future Of Linear Tape-open (LTO)

Storage Device and machine

Future Of Linear Tape-open (LTO) In today’s scenario, so much content is being produced that handling it is the biggest challenge every company is facing. It won’t be wrong to say that every moment becomes a data for further reference from time to time. And where there is data, there is a need for its […]

News In The Digital Era: Tips For Broadcasters

News Recording In The Digital Era

News In The Digital Era: Tips For Broadcasters Do you prefer reading news on social media? If your answer is yes, you belong among 51% of the population who prefer so. Research by Reuters Institute reveals that 64% of the population between the age group of 18-24 rely on online media for information. Which makes […]

Digitization Of Audio Video Content For Long Term Preservation

Digitization for long term preservation

Digitization Of Audio Video Content For Long Term Preservation The challenges of long-term preservation of digital information have been discerned by the archival community for years. In December 1994, the Research Libraries Group (RLG) and the Commission on Preservation and Access (CPA) formed a Task Force on Archiving of Digital Information with the main aim […]

Why Managing Media Assets Is Important For Broadcasters

Managing media assets

Why Managing Media Assets Is Important For Broadcasters Spreaders and other media enterprises face a Herculean challenge of developing more and more high-quality content, spreading across an ever-shifting array of novel devices and programs, and driving higher revenue from every asset they make. All the same, many content production and broadcasting infrastructures are built on […]

Digitization, Your Way

Digitization, Your Way Today everyone is talking about digitizing assets but the real challenge for content owners lies in three questions – where, when and how does one digitize? Content has always been the king. Whether it’s in business or personal lives, we are constantly generating, accessing and hoarding content. In a content driven world, […]

Busting Digitization Myths

Busting Digitization Myths Some African countries might have to skip the June deadline for Digital transition. The process has been engulfed by massive debates around availability of digital infrastructure, controls in set-top boxes, accessibility to digital technology, subsidizing set-top boxes, and so on. Is Digital TV the indispensable next step? Are the Digital Dividends really […]