Digital Transformation 2021: Top 5 Trends

Digital Transformation 2021

Digital Transformation 2021: Top 5 Trends The position of IT is more important than ever in a world that is increasingly digitally dependent. In order to remain competitive and build on experience, companies are under pressure. According to the Salesforce MuleSoft Connectivity Benchmark survey, IT projects are expected to expand by 40%, and 82% of […]

Top 5 Indian OTT Series to Binge Watch in 2020

Top 5 Indian OTT Series to Binge Watch in 2020

Top 5 Indian OTT Series to Binge Watch in 2020 While the entire world is locked down and people are doing their best to stay sane. We came up with the idea of taking a cinematic break while you work from home hectic schedules. This year we witnessed over 100+ web shows hitting the digital […]

OTT Revenue Models: Overview & Comparison

OTT Revenue Models

OTT Revenue Models: Overview & Comparison Would you still be watching YouTube if you had to pay for every single video you watched there? Or do you think Netflix or Amazon Prime would offer the same amazing spread content if you could watch them all for free? The answer is, most likely, an emphatic NO. […]

OTT & Rural India

Farmer Watching OTT

OTT & Rural India Multimedia Industry in India is witnessing rapid development and expansion in localization. It started with dubbing, voice-over, and subtitling into National Geographic or Discovery channel content, with their mass media representation. Since then, the game has changed a lot with global OTT players like Amazon Prime Video and Netflix, as well […]

Video Piracy: A Threat to OTT/VOD Content

Video Piracy of OTT Content

Video Piracy: A Threat to OTT/VOD Content Despite numerous live events still on hold in the wake of the COVID-19 pandemic, demand for live-streamed events has diminished dramatically, and so has the need to protect them. On the flipside, the exact opposite effect is seen in the OTT VOD material. Netflix, for example, added a […]

The World of Streaming: What’s trending?

The World of Streaming

The World of Streaming: What’s trending? Streaming of audio and video content has emerged as the largest form of media when we talk about online consumption. Internet penetration, rising numbers of smartphone users and the evolving streaming technologies and platforms are the combining factors behind it all. By 2022, 82% of online traffic will be […]

Indian OTT Landscape

Indian OTT Landscape

Indian OTT Landscape Over the top (OTT) media service covers a wide range of online content providers that provide streaming media as a product. OTT usually refers to video-on-demand platforms, but it can also cover areas like audio streaming, online voice-calling solutions, and messaging services. The OTT service doesn’t require the traditional media distribution channels […]

How Cultural Institutions Are Benefiting From Digitization Of Photo Archives

Human hands with Photo Digitization

How Cultural Institutions Are Benefiting From Digitization Of Photo Archives “Today digital technology is pervasive. It is mandatory that museums, libraries, and archives join with educational institutions in embracing it.” Wayne Clough, Author, Best of Both Worlds Museums and cultural institutions are leaving no stone unturned to digitize history. Archiving photos form an integral part […]

Into The Future: Top 6 Content Digitization Trends

An Image of books and Tablet

Into The Future: Top 6 Content Digitization Trends As the world goes mobile, content managers are struggling to provide meaningful content anytime anywhere at a competitive price that the users are willing to pay. This makes digitized content more valuable than the content that is not yet in digital form. Digitization has become a necessity […]

Decoding The Importance Of Metadata In Digitization And Preservation Of Content

A image of Code in computer screen

Decoding The Importance Of Metadata In Digitization And Preservation Of Content INTRODUCTION Digital media has come a long way over the past decade. The shift from single-screen to multiple-screen and multi-device, from the subscription-based model to OTT service providers is apparent over the years. Keeping in line with the demand, broadcasters are also broadening their […]